HBU-UCLan School of Media,
Communication and Creative Industries
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HBU-UCLan School of Media, Communication and Creative Industries held Sino-British Cooperative Teaching Week

22nd to 26th May 2017, at Hebei University -- HBU-UCLan  invited Professor Stephen James Bennett, academic director of Design  of University of Central Lancashire, Professor Pete Bishop, academic director of Animation , and Advertising teacher Guy Lawrence and 10 students from the animation, advertising and interior design courses of The University of Central Lancashire, visited the college and had a one-week Sino-British cooperative teaching exchange activity with more than 50 teachers and students from the same courses. During the exchange activity, the school carried out themed teaching salon, teaching lecture, "Mobile phone Brand Creative Promotion" cooperative teaching project and other activities, Chinese and foreign student  were divided into groups to report and present the One Plus company advertising project results. The cooperative teaching program allows students from both countries to work together and make progress together, improving their innovative thinking and enriching their practical experience.


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“My Creative Journey” by Professor Pete Bishop


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Teachers and students of the college listen to the lecture together